OSU researchers, studying aspens with scientists in Sweden and Virginia, were seeking a solution to a genetic mystery: What makes trees start reproducing after years of vegetative growth?
Category: Healthy Economy
In the past couple of decades, canola has catapulted from obscurity to celebrity. The oilseed made its commercial debut in margarines and cooking oils, edging out more saturated-fat-laden competitors. Now it’s gaining stature as the ideal oil for yet another consumer product: biodiesel.
Small Miracles
Nanotechnology has arrived. No longer do we just have to imagine the benefits. Advertisers tout them in cosmetics, clothing, batteries, dental adhesives, paint and golf clubs.
Know Thy Customer
Teams of students led by faculty mentors design and conduct research that start-ups or established firms can use to inform their marketing plans and guide product development.
The Weight of Wine
For Jim Kennedy, it’s all about mouth feel. The sensation of wine on the palate can be silky and smooth or coarse and hard. Wine experts call it texture.
Greening the Bottom Line
In the business world, profit has long been the standard for performance. Red ink on the bottom line raises red flags with investors. However, companies are increasingly judged on their social and environmental behavior as well as economics.